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Case Studies


Traditional to Social


Penske is well known and due to the industry it is in often has to manage crises. In today's social world, the first word of a crisis often occurs online.

University Of Illinois

Re-connecting Old Friends

College of Engineering at the University of Illinois

One of the world's leading engineering schools was not connecting with its largest pool of supporters — Chicago alums. Post graduation, the College of Engineering at the University of Illinois lost connection with alums and often lost them to other graduate schools.


Business as Usual

Ogilvy PR

Ogilvy PR, one of the world’s largest PR agencies, teamed with Pitzer Relations to target Aspect Software, a call center solutions provider, for new business. In the competitive world of PR, Pitzer Relations and Ogilvy knew they to be strategic in their approach to win the new business pitch.